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AI-Assisted Graphic Design for Communications

Inform

What it collects

Operational data
Anonymized data
  • Operational inputs include draft communications briefs, image and video assets, and audio files supplied by CATSA communications staff. The register confirms no personal information is involved.
Run by
Canadian Air Transport Security Authority (CATSA)
Where
No fixed location
Kept
Not stated by the Helpful Places.
Shared with
Accountable organization

What it is for

Inform

The Canadian Air Transport Security Authority (CATSA) is exploring an AI-powered video, photo, and audio production suite to help staff create communications materials for internal and external audiences. The tool is intended to reduce reliance on external service providers and support public outreach. Because the system does not involve personal information, members of the public are not directly profiled or assessed by it. The system is currently in development and not yet in production use.

What it collects and what happens to it

Data taken in

Operational data
Anonymized data
  • Operational inputs include draft communications briefs, image and video assets, and audio files supplied by CATSA communications staff. The register confirms no personal information is involved.

Processing

Not stated by the Helpful Places.

What it does

Creating (Generative AI)
Human decides
  • The AI suite generates or edits video, photo, and audio content. GC employee communications staff direct the tool and make editorial decisions about what content is produced and published.
Sensing (Perceptive AI)
Human decides
  • The suite includes photo and video editing capabilities, meaning the system processes existing images and audio inputs to extract, interpret, or transform visual and audio signals as part of the production workflow.

Outputs

Generated content
Anonymized data
  • The system produces finished or draft video, photo, and audio communications materials for internal and external use. Outputs do not contain personal information about individuals.

Run by

Canadian Air Transport Security Authority (CATSA)
  • CATSA is the federal Crown corporation responsible for air transport security in Canada. In this deployment, CATSA acts as the deploying organization exploring the AI graphic design tool for internal and external communications production.

Government of Canada AI Register — 2526-CATSA-ACSTA-010

Built by

Not stated by the Helpful Places.

Kept for

Not stated by the Helpful Places.

Shared with

Available to the accountable organization
  • Output content is produced for and accessible to CATSA communications staff for internal use and public distribution. No external parties or vendors are described as having access to system outputs.

Stored

Not stated by the Helpful Places.

How to read the colours

Can it identify you?

Anonymized data
Data about people with the link to who is broken. Stripped of identifiers, blurred, aggregated, or noised so this system can’t reasonably tie a record back to an individual.
Pseudonymous data
Each person’s data is tied to a token (hash, ID, template) that lets this system recognise the same person across events, but the token itself doesn’t reveal a name. Reidentification is possible with extra information.
Identifiable data
The data either contains a direct identifier (name, address, account name, recognisable face or voice, plate number) or carries a token this system uses to look up legal identity during processing.

Who completes the loop?

Human decides
This mode suggests; a person decides what to do next. The AI is always advisory — a human is in the loop on every decision. Example: a triage tool ranks cases for a clinician who chooses which to see first.
Human executes
This mode decides; a person carries out the result. Example: an optimizer plans the day’s trash-collection routes, and drivers run them.
Autonomous
This mode decides and acts on its own. No person reviews each decision or carries out the resulting action.

Definitions from the DTPR standard. Amber is about your data, violet about who decides. The fuller the shape and the deeper the colour, the more identifying the data or the less a person is involved.

What you can do

Ask about this system

Questions go to the Helpful Places, not the vendor.

Your rights

  • Right to Algorithmic TransparencyThis system is disclosed on the Government of Canada AI and Automated Decision-Making Register. Members of the public may consult the register entry for information about the system's purpose and scope. As no personal information is processed, individual-level rights to access or correction do not apply.

Risks and safeguards

  • Reputational harmAI-generated communications materials could contain inaccuracies, misleading visuals, or synthetic audio that misrepresents CATSA or third parties.Safeguard: GC employees review and approve all output before publication; editorial oversight ensures accuracy and brand integrity. The tool augments human communications staff rather than replacing editorial judgment.
  • Societal & cultural harmGenerative AI tools used for public communications carry a risk of producing synthetic content that could erode public trust if its AI origin is not disclosed.Safeguard: CATSA staff are the primary users and bear editorial responsibility; the system is described as reducing external provider dependency, not as an autonomous publisher. Disclosure practices for AI-generated public content have not been described in the register entry.